You’re Not Broken.
You’re just overwhelmed, over-giving… and emotionally exhausted.
If you’ve ever tried to be everything to everyone — while secretly holding yourself together with sheer willpower — then you already know part of my story.
Hi, I’m Coach Lisa. I help women who struggle with emotional eating finally stop the cycle — not by dieting harder, but by discovering the real reason food feels like a crutch.
From Fitness Trainer to Food Fixation
When I started my career as a Personal Fitness Trainer back in 1992, I was full of passion and determined to help people eat well and stay healthy. But behind the scenes, I was silently suffering.
I battled:
Severe body dysmorphia, exercise bulimia, & atypical anorexia
Anxiety and unexplained health issues
Constant guilt, shame, and overwhelm
A painful cycle of binge eating and perfectionism
I wore a “together” image on the outside… but inside, I was spiraling.
Every day felt like a war between my willpower and my emotions — and by 3 PM, food was always winning.
I knew something had to change. But I didn’t need another diet — I needed a new perspective.
The Turning Point: Self-Discovery
Everything shifted the moment I stopped trying to fix myself and started to get to know myself.
Through the work of self-discovery, I realized my cravings weren’t about food at all — they were signals pointing to deeper emotional wounds I had never fully faced.
Once I got curious, instead of critical, I began to heal. And for the first time in decades… I felt free.
Why I Do This Work
Women are taught to be strong, selfless, and silent. We give, care, and perform — often while ignoring our own needs.
But true strength isn’t about keeping it all together. It’s about being real.
It’s about being seen, supported, and safe to heal.
Someone helped me reconnect with myself… so I could help you do the same.
Because once you heal, you’ll stop craving anything that doesn’t serve you.
Your Journey Starts Here
If you’re tired of starting over every Monday, feeling addicted to sugar, or wondering if you’ll ever feel “normal"...
I want you to know: Freedom is possible.
📘 Start with my free guide:
Then check out the Mindset Makeover — 21 Days to Stop Eating Your Emotions Challenge.
Which is your FIRST stop on your journey inward.
The Simplest Strategy for Making Changes to Your Mindset That Impact Your Choices Around Food Forever!
Get Started Today!!
With love and freedom,
What Crush That Food Thing Students are Saying...
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